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Business Headshots are Part of Your Brand

4/11/2022

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Why Do I Need to Update My Photo?

In business, our photos are all over the web from websites to social media sites. These are often the introduction of your business to future clients. Staying current with your images and being on-brand sends a clear message to your clients of who you are and how you can help them. Remember, first impressions count!
 
I recently updated the headshots for a local tax firm in Vancouver. Their last headshots were a couple of years old, and they had some recent staffing changes. Also, since the pandemic, they have changed their dress code to more casual office attire. I was able to use my mobile studio to set up in their office and use the outdoor space in front of their building to provide several options for them. Even in winter, we had some nice evergreen trees and the brick from the building to serve as a nice backdrop. We quickly photographed everyone with the two options. I was even told by someone who had been dreading getting their photo taken that the process was “painless.” That made me so happy to hear ~ mission accomplished!
 
Several folks liked the indoor studio style for their LinkedIn profiles, however, for the company website they decided to use the outdoor shots. Those outdoor images are more on-brand for them. They decided to use those images for their website. Instead of doing one big group shop as they had in the past. Several employees have alternative work schedules, and it was challenging to find a date and time that worked for everyone to be in a group shot. So we decided to take a different approach. Instead, we took individual photos and then created a composition shot of the group. This will allow them more flexibility for updating with staffing changes.
 
Interested in scheduling updated photos for you or your team? Let’s chat!
 
 

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Current Group Shot

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Updated Group Shot

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    Sara Uhacz

    I'm a Vancouver, WA photographer focusing on portraits and have a love of travel!

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